Bluesky is riding a wave of success, reporting a dramatic surge in its user base. As of Friday morning, the social media platform has welcomed 3 million new users, pushing its total count beyond 9 million. This impressive growth comes in the wake of a Brazilian court's ban on X (formerly Twitter), which has propelled Bluesky to the number two spot on Brazil's free iPhone app charts, just behind Meta’s Threads.
Bluesky’s expansion is not just about numbers. The company is also gearing up to enhance its platform with new features, including video support, which it has promised will be available “soon.” Originally launched as a Twitter-backed initiative aimed at developing an open social protocol, Bluesky has since evolved into a standalone, venture-backed entity, becoming fully accessible to the public in February.
A significant 85% of Bluesky's recent influx of users hail from Brazil, highlighting the platform's strong appeal in the region. However, the rapid growth has not been without its challenges, as the company has encountered some technical glitches amidst the surge in new sign-ups.
Bluesky's swift ascent underscores its growing influence in the social media landscape, positioning itself as a notable player in the wake of recent shifts in the industry
