The Apple Watch Series 10 hits stores this Friday, marking a decade of innovation in Apple’s wearable line. Over the last five days, I’ve been testing it out, and while the updates might not seem groundbreaking at first glance, there’s enough here to make both first-time buyers and those eyeing an upgrade take notice.
Apple’s latest announcement didn’t exactly raise eyebrows—a slightly slimmer design, marginally larger screens, and software features that apply to earlier models. Yet, these small refinements add up to an appealing package. Despite a 2% dip in revenue for Apple’s Wearables, Home, and Accessories unit in the third quarter, the Apple Watch remains a strong performer. Two-thirds of buyers are still new to the device, according to CEO Tim Cook, and the Series 10 seems poised to keep that trend going.
Charging is a standout feature. With new charging coils under the back glass, the Series 10 powers up to 80% in just 30 minutes. This quick boost is perfect for a busy schedule—I could grab enough charge for the day while reading or taking a quick shower. And while the 18-hour battery life hasn’t changed since the Series 1, this fast-charging feature is a real convenience.
The slightly larger screens also make daily tasks easier. Whether you’re typing a message, scrolling through songs, or tapping buttons, the bigger display feels like a solid improvement. After using my Apple Watch Series Ultra for a while, the upgrade in screen size makes a noticeable difference when responding to texts on the go.
Another nice touch is the new built-in speakers. You can now listen to podcasts, music, or audiobooks without needing headphones. While I don’t often find myself without my phone or AirPods, it was handy to continue an audiobook while moving around the house.
On the health front, Apple introduced a sleep apnea detection feature, approved by the FDA, which will roll out with the Series 10. I’m particularly interested in trying this out since I’ve dealt with sleep apnea before, and early detection can be a game-changer.
The switch from steel to titanium on the higher-end models also deserves praise. The titanium feels much lighter than the steel, making it a comfortable choice for everyday wear, while still retaining that premium look. Plus, the shiny black aluminum option is sleek and sophisticated—an attractive choice at the same price point as other models starting at $399.
That said, the Series 10 still has its weak points. The thinner design, while nice, doesn’t add much value, especially when it comes to battery life. I’d trade the slimmer profile for more battery power any day. While the Apple Watch Ultra and Ultra 2 offer up to 36 hours of battery life, the Series 10 sticks with the same 18 hours we’ve seen in previous models, which feels like a missed opportunity.
There also aren’t any significant health upgrades beyond sleep apnea detection. Apple is reportedly working on blood glucose and blood pressure monitoring, but neither made it into this release. It’s hard not to wonder if you’ll feel left behind when these features eventually arrive.
For those purchasing their first Apple Watch, the Series 10 offers a solid balance of features. With a new chip, faster charging, and a more refined design, it’s a strong introduction to Apple’s wearable ecosystem. If you’re still rocking a Series 6 or older, you might find enough upgrades to make the leap. However, for more adventurous users—whether you’re into diving, hiking, or just want better battery life—the Apple Watch Ultra 2 remains the better choice.